Shani Avidar

Infant and Toddler Sleep Coach

I was always passionate about my career in the financial industry. However, when my first child arrived in 2019, everything changed. Balancing work and family became more challenging, especially with the added stress of sleep deprivation. Like many parents, my husband and I struggled with infant sleep and felt exhausted and overwhelmed. Determined to find answers, I did extensive research and gained valuable tools to support my children's sleep. By the time our third child arrived in 2022, I considered myself a sleep pro. This journey inspired me to dedicate my time to educating parents on teaching their children to become better sleepers. Sleep coaching is now my full-time calling.

My personal experience as a mom, along with specialized training in infant and toddler sleep, has given me deep insights into child development and the keys to their thriving. I found the Baby Led Sleep Approach and it was aligned with my parenting style. It has had a transformative impact on me, strengthening my connection with my children and boosting my confidence as a mom. I've also completed the Wholechild Company Breastfeeding Program to better support new and expecting moms.